High-Touch vs. Low-Touch Business Models: The Differences Between the Two Engagement Models

When starting a business, entrepreneurs need to decide how they want to run their business. This includes things like which products they want to sell, how they want to position their brand, and what type of customers they want to target. They will also need to decide how they want to interact and engage with those customers. 

When it comes to interactions and engagement, there are two primary models that leaders can adopt; the low touch business model and the high touch business model.

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from StartUp Mindset https://startupmindset.com/high-touch-vs-low-touch-business-model/

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